Founded in 1932, Dana is a Spanish company that was originally a prestigious perfume house. The
company was started by Javier Serra, a former executive of another Spanish perfume house. Shortly after Dana opened, Javier Serra moved it to Paris, but when France became occupied by Germany in 1940, the company moved again to the United States. It harnessed the impressive power of global marketing to put its perfumes into the hands of consumers all over the world. The company was named after Danae, the mother of Perseus in Greek mythology. Her name is a symbol of feminine beauty. The company’s name was later changed to Dana Classics, and many of the original scents have been updated and are still sold today. After its first fragrance, Tabu, Dana would launch more than 40 scents over the next seven decades. Many of the original scents have been updated and are still sold today.
The most popular Dana perfume on our website is Love’s Baby Soft. Originally released in 1974, this Dana perfume caused quite the controversy with its advertisements, which featured innocent-looking models. The scent itself is a blend of both lighter and more sensual elements, with its fresh, spicy, musky, and floral accords. Geranium provides a lemony, rosy touch to the aromatic profile, joined by the heady essences of rose and jasmine before lavender lends its clean, almost medicinal, smell. Patchouli injects a dark and earthy aroma, enhanced by the sensuality of musk but tamed by the soft sweetness of vanilla.
Our most popular Dana cologne is English Leather. English Leather is a classic Dana cologne that has been on and off the market since 1949, and it continues to be a favorite because of its solid, masculine scent. Opening notes of bergamot and lavender mix with citrus and rosemary for a bracing first act. Middle notes of honey and rose mellow out the sharpness, but the base notes are the ones that last and envelop you in the signature scents of leather, musk, and cedar. The sillage on English Leather is impressive; you can apply this once in the morning, and it will take you through dinner.
Try our Dana fragrances for yourself and see what all the craze is about!
Q: What does Tabu by Dana smell like?
A: The scent is extremely warm and spicy, making it a fall and winter favorite. The spices are joined by a sweet creaminess created by neroli, ylang-ylang, and other florals. The sophistication and boldness of this fragrance is difficult to overstate.
Q: What perfumes does Dana make?
A: The perfumes currently available on Dana’s website include Tabu, Chantilly, Love’s Baby Soft, Toujours Moi, Navy for Women, and Heaven Sent, but you can also find Lutece, Black Lace, Dreams, Valor, Love’s Eau So Fearless, Love’s Eau So Glamorous, Love’s Eau So Fabulous, and Love’s Eau So Spectacular. Scent notes from Dana’s perfumes can range from floral to fruity, woodsy to spicy. There’s a perfect Dana scent for every occasion!
Q: What is the most expensive perfume in the world?
A: The most expensive perfume in the world right now is Shumukh, priced at 1.29 million US dollars. It was released in March 2021 at the Armani Ballroom of the Burge Khalifa. The fragrance’s display case stands 2 meters high, while the bottle features gold, pearls, and diamond dust.