History and background of Max Azria. Max Azria was born in Tunisia in 1948. He moved to Paris when he was 13 years old, to study acting and was educated there. BCBG stands for Bon Chic Bon Genre, which means "good style good attitude" in French. It is the name which Max Azria uses as the name of his company. The name and logo were designed by Max's wife Lubova.
Learn more about Max Azria

Free Shipping

Free Shipping!

Free Shipping on all orders over $35! Spending less than $35? No problem! Just enter coupon code "FREE" at checkout.

Mcafee Secured Norton Secured powered by VeriSign

Your transactions are 100% safe and secure, encrypted with Secure Socket Layer (SSL) by Verisign.

Join coupon list

Get special deals!