How to Master the Order of Your Skincare Routine (+ Printables!)

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Ask your sister or a friend about their skincare routine order and the answer is probably filled with a lot of uhhhhs and ummms trying to remember the exact order. “Well… I use CeraVe, but only twice a week… and that’s after I use, well no… I use Aveeno moisturizer… although recently I’ve tried…”, Just […]

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Everything You Need to Know About Blue Beauty

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The beauty industry has changed for the better in recent years, embracing sustainable alternatives and becoming as eco-friendly as possible. Since the industry built itself on single-use plastic and packaging, this shift is a needed — and necessary — change to ensure a more sustainable world. This shift has also led to the rise of […]

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15 Literary Perfumes for Book Lovers of All Genres

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Books take their readers on a journey. Whether you step into a romantic world of flowers and confessions of love; a long adventure full of mythical creatures and sword fights; or a historical retelling of real events, avid readers often enjoy the escape from reality that novels provide.  Our favorite books can have a huge […]

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How to Find Your Perfect Home Fragrance Based On Your Interior Style

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The interior design of your home is a reflection of your personality. Maybe you’ve long established what your interior design style is, but if you’re still unsure and are trying out different looks in your home, a style quiz will help you find a little more certainty. To really bring a room together, you want […]

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What Does Bergamot Smell Like?

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For those who love light, refreshing scents, bergamot is not one to pass up. Bergamot oil is widely used in perfumery and may be in some of your favorite fragrances. It’s a crisp, sunny scent that pairs well with many other perfume notes and can be worn by everyone with ease. So, what does bergamot […]

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Best Women’s and Men’s Fragrances for Summer

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Memorial Day, the unofficial start of summer is quickly approaching. Pack away those heavy colognes and choose a perfume perfecto to wear in summer as the temperature soars. The experts at FragranceX.com have curated our favorite warm-weather fragrances to enjoy all summer long. Since its launch in 1996, Acqua di Gio has been a best […]

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The Ultimate Zodiac Perfume Guide for Every Star Sign

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Whether you occasionally read your horoscope for fun or know your natal chart frontwards, backwards and upside down, chances are you know that your star sign is aligned with certain aspects of your personality. These personality traits lend themselves to many different areas of your life, including which perfumes are best for you. Whether you’re […]

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15 DIY Essential Oil Gift Ideas for Mother’s Day

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Whether they’re part of your biological family or your chosen one, moms will always be special women in our lives. Though they deserve to be showered in love, affection and gifts year round, the most decadent celebrating usually occurs on Mother’s Day, traditionally celebrated in the U.S. on the second Sunday in May. When it […]

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How to Make DIY Sanitizer

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We’ve found ourselves in a time where hygiene is more important than ever, and everyone is concerned about keeping themselves and their loved ones safe and healthy. Soap, sanitizing sprays and hand sanitizers have been flying off the shelves, as we take the proper precautions to  stay healthy and germ-free. For a fun at-home activity […]

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15 Cosmetic Marketing Tips From Iconic Beauty Brands

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It’s no secret that the beauty industry is a force to be reckoned with. The global beauty industry recently became a $532 billion business, well on track to exceed $800 billion by 2025. With the rise of influencer-owned brands, video tutorials and brand trips, the beauty business is constantly finding new, creative ways to market […]

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