Victoria's Secret Wild Primrose Perfume by Victoria's Secret, Launched in 2020, Victoria's Secret Wild Primrose is a women’s floral fragrance mist that’s part of the brand’s Wild Blooms collection. Soft and creamy gardenia lends its distinctive floral note with bright, green and earthy tones. Yet it’s primrose that forms the center of this scent, a fragrant floral note with a punchy and honeyed aroma. This floral duo creates an uplifting scent that both wearers and those around them find delightful and invigorating.

Victoria's Secret has a four-decade history as a global brand with extensive lingerie, sleepwear and beauty collections. Established in 1977 by Roy and Gaye Raymond, the company first launched its stores in San Francisco. By 1982, the brand had expanded to five stores plus a nationally reaching mail-order catalog business. After its purchase by Limited Brands in 1982, the brand grew to encompass thousands of stores alongside its popular catalog and annual fashion shows. Vs has released over 370 fragrances to date. All products are original, authentic name brands. We do not sell knockoffs or imitations.